![]() The company instituted a brand refresh to reinvigorate the Iowa Premium brand and tell its unique story. National Beef recently purchased Iowa Premium, a small, premium beef packing facility in Iowa. ![]() Region III First Place NAMA Awards: Iowa Premium: “A Better Way to Beef” Brand Launch Here’s a quick recap of this year’s winning entries and how they created change for our clients. Awards were given for growing sales of high-end beef, raising awareness of a small but mighty soybean pest, talking with consumers about how their food is grown, and showcasing farmers’ role in building a more sustainable future. Those taking top honors included campaigns that spanned both ends of the farm-to-fork food chain. ![]() We are pleased to share several first place client wins. The best of the best then go on to national judging. Awards are given first at a regional level and are a great way to see how our work stacks up against other Midwestern agencies and communicators. ![]() Every year, fellow agriculture marketing and communications professionals from around the country submit their best work to be judged by their peers in the National Agri-Marketing Association’s (NAMA) Best of NAMA awards. ![]()
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